PSY-ME MARKETING CORP.
PSY-ME MARKETING CORP.
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    • Platform
    • Team
    • Connect
      • Contacts
      • Job Opportunities
    • More
      • Network
      • Articles
  • Home
  • About
  • Platform
  • Team
  • Connect
    • Contacts
    • Job Opportunities
  • More
    • Network
    • Articles

About PSY-ME

We cannot imagine marketing without gathering, analyzing, and using a lot of digital information that helps with: 

• Getting a 360-degree view of the audience; 

• Customer engagement; 

• Brand awareness; 

• Improved customer acquisition; 

• Marketing performance optimization. 

Data-driven marketing is the approach used by companies to optimize brand communications based on the information about their customers. Customers' wants, desires, and future actions are predicted via data-driven marketing. Such a strategy helps develop personalized marketing campaigns to maximize return on investment (ROI), but it is nothing without psychographic segmentation.

How we see the problem

Not long ago, brands stopped relying on consumer data based on demographics and expected to receive the whole picture and understand their clients. Today’s social listening tools are centered on artificial intelligence (AI) that extends much beyond gender, race, and geo-location. Too many brands have experienced unnecessarily damaging crises as a result of weak social listening abilities. Businesses are looking for consumer insights that include psychographic segmentation to target their audience and guide their marketing strategies effectively. 

How we resolve the problem

Our solution is to provide psychographic insight as a differentiator in today’s media business. Marketing digital platform PSY-ME is our innovative approach to perfect inclusivity. 


It gives our corporate clients a message to see their users thoroughly. Inclusive marketing is a must for brands, which means not being tone-deaf either. 

PSY-ME Core Values

Data-Driven

We demystify our clients' data to enhance their marketing strategy and overall business performance. 


Constant Improvement 

We are making an ongoing effort to improve our digital platform and pursue excellence. 


Inclusion

We strive to create a welcoming environment that values diversity, embraces differences and offers respect for everybody. 

Our Advantages

  • Extracting psychographic data about consumers’ behaviour; 
  • AI-powered psychographic data analysis;  
  • Real-time insights; 
  • Personalize approach to every business; 

With the data provided, brands can also measure and improve their strategies in real-time. We respect the safety of the data and aim it to use solely to understand customers and improve their experience. We offer a high level of cybersecurity and aim to use data solely to understand users and improve their experience. 

About Platform

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